Speaker

Prior to working at Southbank, Maria spent 9 years working in the brand team for one of the UK’s most loved charities, Macmillan Cancer Support. In that time, spontaneous awareness of Macmillan increased from 6% to 31%, and consistently topped YouGov's charity index from 2013. She also worked at Camelot who is known for running the UK’s best-loved brand, The National Lottery, which raises £30m every week for good causes in the UK. Maria has a BA Honours Degree in Media Studies (TV) and a CIM Certificate in Professional Marketing. Her expertise lies in devising campaigns that successfully drive awareness and influence consumer attitudes and perceptions towards brands.